Rentrak Corporation, a pioneering name in multi screen media measurement, has entered into an agreement with Dish Network LLC, a leading satellite TV provider in the country. Rentrak Corporation has been serving the advertising as well as the entertainment industry. This agreement with the satellite TV provider will allow the company to integrate the TV viewing data from Dish Network with its TV Essentials audience measurement service. This agreement will allow Rentrack TV to become the sole company to offer media measurement top all the TV markets in the country.
Dish Network possesses the largest TV viewing Data set in the country. Access to that data set will empower Rentrak Corporation that has already created its niche in the advertising and TV entertainment industry with its multi screen media measurement service. With this significant agreement the company looks forward to offer the most credible as well as meaningful viewer measurement that will surely influence the future of television, advertisement and entertainment industry. This agreement is being marked as an industry advancing agreement by the media.
The TV Essential products from Rentrak Corporation are an advanced media measurement tool that is sure to make its presence felt in different domains of advertisement and entertainment industry. when equipped with the comprehensive set top box data from Dish Network, telco TV and cable viewing information of more than 15 million TV sets in the country the media measurement company has become the first company to provide media measurement in over 200 TV markets across the country. Thus Rentrak is all set to become the first provider of media measurement from a national database of 15 million TV systems, which will have a good impact on the future of television.


February 13th, 2010
Kristi Colinger
Posted in 



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